The app for company sports events.
No spreadsheet. No WhatsApp group. No Google Form with eight questions. The short answer is Sparta. Here’s the long one.
Every time someone in HR or People tries to organise a company sports event, the same thing happens.
It starts well: the idea comes up in a team meeting, there’s genuine enthusiasm, someone volunteers to coordinate. And then the real chaos begins: the spreadsheet, the form, the WhatsApp group nobody mutes, the manual reminders, and the lingering doubt about whether enough people will actually show up.
It’s not a motivation problem. It’s a tooling problem. Companies use productivity tools to organise meetings, but when it comes to sport — something that should be simple, energising, informal — they reach for the same tools and end up creating unnecessary overhead.
Corporate running · The event that costs the most to organise and is most worth doing
The question we hear most often from People and HR teams is always the same: “Is there a specific app for this?” The answer is yes. And it’s not a productivity app awkwardly adapted for sport. It’s an app built specifically to coordinate group sport — and it turns out to be exactly what companies need.
30 sec
To create an event
0
Forms needed
3 apps
Replaces WhatsApp + Excel + email
The problem
How company sports events get organised today (and why it doesn’t work)
Before talking about the solution, it’s worth naming the problem precisely. It’s not that companies don’t want to do sport — it’s that the available tools generate so much overhead that the event never quite gets off the ground.
The chaos stack
The spreadsheet
Name, department, sport, level. A file that travels by email, gets edited wrong, and nobody knows which version is current.
The WhatsApp group
"Is anyone coming?", "yeah me", "not sure", "what time again?". By the time confirmation lands, half the group has changed their mind.
The mass email + Google Form
Eight questions nobody reads. Three people complete it. Four weeks later, the event is quietly cancelled.
The result is always the same: the person who organised the event spends more energy on coordination than on the activity itself, and the company’s initial enthusiasm gets burned on admin. Sport ends up being the excuse, not the point.
The solution
How Sparta works for company events
Post the event
Sport, time, meeting point, level and capacity. Thirty seconds. It lands in everyone's feed instantly.
The team signs up
Employees join from the app — no forms, no sign-up links. You see who's coming in real time before the day.
Everyone arrives together
Live location during the activity. Nobody shows up late to the meeting point, nobody gets lost on the route.
Inside the app
A company sports event, set up in Sparta
This is what it looks like in practice: Company run club · Tuesday 7:30 AM · Meet at the office. Eight confirmed, capacity for twelve, live location shared throughout the route.
The People Manager sets it up once and Sparta repeats it automatically every week. Nothing else to do. Notifications go out on their own, sign-ups process on their own, and the participation dashboard updates itself.
Events in 30 seconds
Running, cycling, hiking, football, padel. Any sport, in seconds.
Zero-friction sign-ups
One tap. No Gmail form, no "reply to this email to confirm your spot".
Live location sharing
The team sees each other on a map during the activity. Perfect for mixed-level groups.
Company run club · Sparta
The event as employees see it
Use cases
Three ways companies use Sparta
There’s no single format for a corporate sports event. Some teams want something weekly and recurring; others organise one big annual event; others want internal competition between departments. Sparta works for all three.
Weekly company run club
Tuesday and Thursday 7:30 AM from the office. Set it up once and Sparta repeats it automatically. HR sees who attended, how many kilometres were logged, and which departments participate most.
Annual company 10K
Open registration for the whole company, per-department capacity, automatic waitlist. Not a single spreadsheet, not a single manual confirmation email. Sparta handles overflow and sends reminders.
Inter-department challenge
Marketing vs. Engineering vs. Finance. Who racks up the most kilometres this month? Which department has the best attendance rate? Sparta keeps score and updates the leaderboard in real time.
The team after the event — where the real team building happens
What all these formats have in common is that the person who organises it spends minutes, not hours. No form to maintain, no spreadsheet to update, no reminder to send manually. The app does all of that.
FAQ
What People teams ask us
Do all employees need to download the app?+
Yes, but onboarding takes seconds — Apple Sign In or Google Sign In, no data to fill in. From the browser they can also view and confirm attendance to events without installing anything.
Can I restrict who sees my company's events?+
Yes. Company events are only visible to members of your company space. They don't mix with the public events on the app.
Are there metrics for HR reporting?+
Yes. The company dashboard shows participation rate per event, total distance by team, most active employees, and historical activity. All exportable.
How much does it cost?+
Sparta is free. For companies with specific needs — integrations, custom dashboards, bespoke features — we build together with the team. No upfront cost.
From the companies
What people who use it say
“I used to organise the company run with a spreadsheet and a WhatsApp group. It took two hours per event. With Sparta it takes ten minutes — and half that is choosing the route.”
“What changed wasn’t just the logistics — it was the engagement. Before Sparta, the company run had 8 people. Now it has 23. The difference is that people can confirm in two seconds from their phone.”
Start today
Your first event in 30 seconds
Download Sparta, create your company space, and post your first event. Free. No onboarding form, no sales call.